Understanding visible pictures and displayed pictures

If you are on the Basic Plan, there will be a limit to the number of pictures you can display on your shop front.

You can upgrade to the Essential Plan, which allows you to display unlimited pictures.

If you want to remain on the Basic Plan, but show new Instagram pictures, you will need to remove the visible setting from some of your current pictures:

  • From the Manage Feed page, click the ‘eye’ icon then click ‘apply
  • You will now see all your visible pictures.
  • Uncheck the pictures you want to remove.
  • You can now set new pictures to be visible.

Good to know: If you are one of our founding customers, or you have downgraded from the Essential Plan to the Basic Plan, you may find an alert stating you have more pictures visible than are being displayed. If you want to display more pictures, follow the instructions above until you fall below the limit displayed.

Downgrading to the Basic Plan. What happens?

You can choose to downgrade to the Basic Plan at any time.

The good news – you’ll still be able to access lots of InstaShop’s awesome features. However, there are a few things that will change:

  • The number of pictures you can display will be limited. You can find out how many pictures are being displayed going to Manage Feed.
  • If you are using the Collage gallery option, your gallery will be set to the Grid option.
  • You pins will be reset to the default.
  • Gallery overlay will be removed.
  • Show product prices will be removed.
  • Auto Visible will be deactivated on relevant @username Instagram accounts. Any pictures previously set to visible will still be set to visible. However, they may not all be displayed.

What won’t change

  • You will not loose any pins or visible settings.
  • You will still have access to unlimited @username accounts and #tags.
  • Slider or Grid gallery settings will be retained.
  • Your gallery Zoom settings will be retained.
Good to know
You can always upgrade again at any time!

What does InstaShop do? How should i use it?

The reasons for using InstaShop will vary from shop owner to shop owner.

If you look at this example  you can see that the client is using InstaShop to show pictures of their customers using their products. InstaShop allows them to show a gallery of customer generated content, within their shop, that includes links to their products.

This shop owner shows pictures they have taken and posted to their Instagram gallery. This allows them to show a variety of their products, outside of a the more rigid list of products in the main section of their shop.

This customer has embedded InstaShop on their home page as a slider and a dedicated page as a grid, conveying both a lifestyle and dedicated product pictures.

Other customers use InstaShop to simply display Instagram pictures. A huge benefit of this approach is they stop sending potential customers away from their store.

The choice is ultimately dependant on the range of products you sell, how you wish to present your shop to your customers and your use of Instagram.

 

You may also be interested in reading Best practice using InstaShop.

Using the Auto-Visible feature

Auto visible is only available on the Essential Plan.

 

Auto Visible automatically sets all pictures from individual @username accounts to ‘visible’. This means pictures will display in your InstaShop gallery or slider, without you needing to manually select them.

Sense check: only use this feature on @username accounts you are confident will display pictures you want to appear in your shop!

Here’s how….

  • Within the InstaShop app, click ‘More‘ and select ‘Configure Instagram
  • For each account you have added, you will see a tick box under the title ‘auto visible’. Just Click to activate.
  • Done!

auto-visible setting in instashop

Other details.

  • Once you set Auto-Visible to ‘on’, all new pictures added to @username will be appear in your shop front. Images already gathered will not be set to visible.
  • InstaShop checks all accounts with auto-visible ‘on’ every 15 minutes. This means there may be a small delay between posting on Instagram and the picture appearing in your shop
  • If you turn Auto-Visible ‘off’ no new pictures will be set to visible. BUT all images previously set to visible will remain visible.

ADVANCED: Add InstaShop to your shop’s theme

This method is typically used when you want to add InstaShop in your homepage. In most cases,  following our standard embed guide is the best (and easiest) option.

 

Before you start, make sure you have a copy of the InstaShop embed code, by going to ‘Embed Gallery‘ from the ‘Main Menu‘.

  • From the left hand menu of Shopify, click ‘Online store
  • Click ‘Themes’ from the menu that appears
  • Click ‘Customise Theme
  • You will see a number of ‘sections’ listed on the left hand side. You can edit any one of these sections. Or you can add a new section.
  • If you want to add a new section, scroll to the bottom of the list on the left hand side and choose ‘Custom Content‘ from the ‘Advanced Layout’ section and click the ‘Add‘ button
  • Update the heading
  • Under content, delete ‘Talk about your brand‘ and ‘Image‘ (open them up, scrolll to the bottom of the section and click ‘delete
  • Now, click ‘Add content‘ and select ‘Custom HTML
  • Paste in your embed code, make any other adjustments and click ‘Save
  • You can reorder your theme by dragging the elements on the left hand side up and down.
Having problems with embedding InstaShop into your theme? If you’re the the Essential Plan, we’ll do it for you! Click here and fill out the form.

Using Instagram hashtags (#tags )

It’s important to understand that if you set InstaShop to feed in #tags, it will gather ALL #tags from ALL Instagram accounts.

This means, if you add a commonly used #tags, it is likely you are going to see a lot of pictures you don’t want to!

Remember, no pictures will display until you set them to visible. So you may find it’s OK to work through all the pictures not relevant to you, using the search and filter tools to help locate the pictures you want.

Here’s a good example of when using #tags can be useful:

Some of our clients run promotions where they get customers to take pictures of their product ‘in the wild’. They ask customers to share pictures on Instagram, using a specific #tag. In these instances, the #tag feed option is useful because  it allows shop owners to display Instagram pictures from accounts they have not set up as feeds. In these instances, best practice is use a unique #tag. That can sometimes be easier said than done!  #yourshopname can be effective.